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Imagine a job in which you're asked to keep the powers-that-be accountable for their actions — mayors and senators, CEOs and presidents, governors and lobbyists. Seems unnatural to transition from investigating the powers that be to working for them.
You are already in public relations. You make it sound like you work for the people of Lancaster County. Think long and hard about that. Everyone has an agenda. LNP is a business with fingers entangled in far more than just selling newspapers. There is nothing wrong with that but if you don't admit it than you are living a lie and is there any wonder that you are losing readers?
Having a newspaper business be in charge of distributing information does not work anymore. Politicians can buy them off, they can be involved in other enterprises counter to the public good, and they notoriously embellish stories because the goal is always to sell more papers.
I have friends in the journalism industry and i agree with much of what you said, but the local paper has to become more personal and real if it is to survive.